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TINH HOA VIET pioneers the preservation and promotion of Vietnam’s culinary heritage. We focus on sourcing distinctive native ingredients from iconic regions—such as the Dong Van Karst Plateau in Ha Giang—and collaborate closely with local ethnic communities to create unique products that are natural, safe, and deeply rooted in Vietnam’s rich cultural traditions.

PRESERVING THE ESSENCE OF VIETNAM'S PRODUCTS

BRAND STORY

Tinh Hoa Việt was born from a simple yet powerful aspiration: to preserve the timeless values of Vietnam through its cuisine, native specialties, and way of life. In today’s fast-paced world, we believe that authenticity—from the flavors we savor and the origins we honor to the deep connection between people and the land—is a heritage worth preserving and sharing with the world.

Cherishing every drop of mint blossom honey carefully gathered during the cold season in Ha Giang, Tinh Hoa Viet offers more than just exceptional food—we share emotions, meaningful connections, and the essence of Vietnamese identity, refined and passed down through generations. We believe that “Every story is a heritage.” And the journey of Tinh Hoa Viet is dedicated to telling those stories in the most genuine, graceful, and heartfelt way.

THE ESSENCE OF DONG VAN MINT BLOSSOM HONEY

A SINGLE BLOOMING SEASON

EMPOWERING THE H’MÔNG COMMUNITY

A UNIQUE GROWING REGION

The Dong Van Karst Plateau, Hà Giang, at an altitude of 1,000–1,600 m.

Home to more than 2,800 native bee colonies, preserved and sustainably nurtured for future generations.

Rich in natural polyphenols and flavonoids, helping provide antioxidant protection, defend cells against free radicals, and support cardiovascular, immune, and digestive health.

LAB-TESTED PURITY

100% pure honey, with no added sugar or syrup.

No exogenous sugars were detected using EA-IRMS, LC-IRMS, and LC-HRMS analytical methods.

Strictly monitored for pesticide residues and antibiotic contamination.

Never heat-treated, maintaining a low HMF level—an indicator of fresh, unprocessed honey.

Preserves its natural enzymes, helping retain the honey’s biological activity.

Supporting the H’Mông people in preserving their traditional beekeeping heritage.

Bringing Vietnam’s finest specialties and cultural heritage to the world.

Creating sustainable livelihoods through the natural treasures of their homeland.

Mint blossom honey does more than preserve the H’Mông people’s traditional beekeeping heritage—it creates sustainable livelihoods through the natural treasures of their homeland.

By embracing a sustainable production model, local beekeepers can continue their craft and build a better future without leaving their villages. Tinh Hoa Viet is committed to being a long-term partner, enhancing the value of every product while bringing Ha Giang’s mint blossom honey to premium markets in Vietnam and around the world.

Every jar of honey sold helps support another family, gives another child the opportunity to attend school close to home, and contributes to preserving a living cultural heritage.

COMMUNITY MEANING

BRAND IDENTITY

The Tinh Hoa Việt logo is inspired by the image of the traditional five-pointed star lantern, a symbol closely associated with the Mid-Autumn Festival, family togetherness, and the guiding light of hope. Its interwoven lines form a unified structure, representing connection, harmony, and the convergence of Vietnamese values.

At the center, the five-petal floral motif evokes the image of peach blossoms and apricot blossoms—iconic flowers of Northern and Southern Vietnam. The green color symbolizes nature and a commitment to sustainable development, while the golden hue conveys warmth, prosperity, and refined quality.

The brand identity bridges Vietnam’s cultural heritage with a modern visual expression, reflecting Tinh Hoa Việt’s vision of bringing authentic Vietnamese specialties to broader markets both domestically and internationally.

Star Lantern | Five-Pointed Star | Togetherness | Peach Blossom & Apricot Blossom | The Pride of Vietnam

BRAND PHILOSOPHY

BRAND POSITIONING

A brand for discerning consumers who appreciate traditional flavors and seek premium, handcrafted, and safe food products.

BRAND VISION

CORE VALUES

“Quality & Safety”
We maintain strict quality control standards, prioritizing product safety while preserving its natural authenticity and inherent value.

“Long-Term Partnership”
We build transparent and trusted partnerships, creating shared value and fostering sustainable growth for the long term.

“Respect for Regional Heritage”
We preserve the unique values of each region, honoring the people, traditions, and stories behind every product.

We are proud to craft premium, handcrafted food products that are safe, preservative-free, and sustainably produced, reflecting the very essence of Vietnamese culinary heritage.

To become a symbol of excellence among Vietnamese brands, delivering the finest products to consumers while celebrating Vietnam’s cultural heritage and creating lasting value for communities.

BRAND MISSION

“Origin”
We honor the origin of every product, ensuring transparency and traceability from the source of raw materials to the final product.

“Continuous Learning & Improvement”
We continuously learn, refine, and innovate to enhance value while preserving the essence of tradition.

AWARDS
& CERTIFICATIONS

VietGAP Certification – Ministry of Agriculture and Rural Development (MARD), 2019

GAC International Halal Certification (2026)

3-Star OCOP Certification – People's Committee of Ha Giang Province (2019)

HACCP Codex 2020 Certification – EFC (International Certification), 2023

HACCP Codex (TCVN) Certification – NHO QSCert, 2019

Golden Agricultural Brand Award, 2022

PRODUCT COLLECTION

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About Tinh Hoa Viet

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No. 8, Street No. 1, KP17, An Phu Ward, Thu Duc District, Ho Chi Minh City

TINH HOA VIET COMPANY LIMITED

Tinh Hoa Viet Value Co., Ltd. specializes in the development, commercialization, and distribution of Vietnamese specialty foods and agricultural products with clear and traceable origins. Established in 2024 and headquartered in Ho Chi Minh City, Vietnam, the company is committed to building long-term partnerships with local producers and farming communities. At the same time, Tinh Hoa Viet manages batch documentation, quality control, packaging standards, and distribution processes to ensure that every product meets high standards of quality, authenticity, and traceability.

© 2025 Tinh Hoa Viet. All copyrights reserved

Contact

giahuy@tinhhoaviet86.com

+84 979 383 630